Google

Top Five Content Marketing Predictions For 2014

2013 has been a turning point for content with marketers finally realising its potential and using content as part of their marketing strategy. In fact according to Forbes, an estimated 60% of businesses are now …

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The snowballing coalition of SEO, PR and Content

There is some pretty lively debate going on in world of SEO and PR, which, not so long ago, were stubbornly detached. The focus of the debate – Can SEO, PR and content stand alone …

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Four Other Abandoned Google Products

This week saw the demise of Google Reader. Usage had apparently declined and with Google taking the decision to concentrate its focus on fewer products, its RSS reader unfortunately didn’t make the cut. But despite …

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Google use ‘shock and awe’ tactics to penalise Interflora

If you work in SEO you’ve already probably heard of the problems that flower delivery company Interflora have seen in the last week, with them dropping out of Google’s rankings in controversial style following what …

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The Importance Of A Call To Action

An effective call to action is essential for any successful website and contrary to popular belief they are not just relevant to shopping websites, they’re something that every business with an internet presence should have. …

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Creating A Cracking Business Website

A successful website needs good, regular content, it needs to be easy to use and needs to know what the customer wants; this might sound simple but there are loads of businesses who struggle to …

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Google Adwords Enhanced Campaigns – Are you Upgrading?

Google’s on a roll with its updates and changes at the moment, as well as the Panda update they have also chosen to upgrade the AdWords advertising platform with enhanced campaigns.  Any advertisers who are …

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Tips To Help You Guest Blog Successfully (part two)

As we said before, guest blogs are one of the most important part of any SEO campaign as they help to build links to your site which consequently help you to reach higher rankings. It’s …

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Tips To Help You Guest Blog Successfully (part one)

Guest blogging is a huge part of any SEO campaign as the blogs provide a great way to build successful, strong links quickly. Guest blogging is beneficial to both parties; it is beneficial to you …

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